Tag: Luer Meat Rocket

Attractions & Other Oddities

Weird Arizona fans should be well familiar with the decaying "meat rocket" that sat for years off Highway 69 in Prescott, Arizona. Purchased years ago by local Steve LaVigne, the 1950s-era rocket that once advertised Luer Quality Meats in parades across the country had been waiting patiently among a collection of vintage trucks and buses, its future up in the air.

On a return trip to Prescott for a recent book signing, I tried to get in touch with Steve to cash in on a promise to get a look inside the Luer Rocket and to find out if he had any new plans for the Space Age missile. Problem was, the contact information I had for him was out of date and I was unable to reach him.

However, by an amazing coincidence, Steve happened to be shopping at the Costco that was hosting the signing on the very day I was there, and spotted the image of the rocket on page 237 as another patron was flipping through the book. Once we each realized who the other was, we began to chat enthusiastically about the rocket, and that's when I learned the bittersweet news: the Luer Rocket was gone! ... Continued